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Lesson plan: Spreading the message
From the Making a Meal of It! online
resource
Age group: 7 - 11
Aims:
To encourage children to consider Fair Trade as an issue and develop
and present an argument.
What to do:
Divide the children into small groups and assign each group
a different product, for example honey, tea, coffee, cocoa, bananas.
In groups ask them to brainstorm the features they should consider
in preparing an advert in the UK for a fairly-traded product. They
should prepare a group list to share with the rest of the class.
The type of things they might consider would include factors specific
to their product and factors common to all fairly-traded foodstuffs.
Suggestions might include: that the product tastes good; that the
product is already popular with other consumers; that the producers
benefit from the purchase of this product; that the producers have
taken care of the environment.
The groups should then share their lists with the rest of the class
so that a class list can be compiled. Points for discussion might
include: will people be more willing to buy the product because
it helps the producers?
The groups should then go on to design their own poster adverts
for their products, concentrating on making the adverts as different
as possible from those of standard goods.
Further activities:
Children could write a letter to a retailer in the UK telling
them about their views on Fair Trade.
Children could role-play a conversation between a fair trade company
representative and a representative of a commercial' company.
Curriculum links:
| England |
Scotland |
Wales |
| Geography:
- Topical geographical issues; collect and record evidence;
communicate in ways appropriate to the task and audience. |
Environmental Studies, Social subjects:
- Developing informed attitudes - the importance of interdependence
in a local and global context. |
Geography:
- Topical geographical issues; collect and record evidence;
communicate in ways appropriate to the task and audience. |
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