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Looking Behind the Logo
| Looking Behind the Logo
is a role-play activity suitable for anyone aged 13 or over.
Linked to subjects in the national curricula of England, Scotland
and Wales, it is also suitable for Citizenship Days and other
off-timetable events, and for use with students and other
adult groups. |
Sportswear is a buyer's market. Whether we're top-class
athletes or just shopping for clothes, we want the latest sportswear.
We want these products to be cheap. We want them to be the latest
fashions or team kit. And we want them now.
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The sportswear industry is geared
up to make maximum profits by giving us what we want, when
we want it. But that often results in a very unfair deal for
the workers in developing countries who make the sportswear.
Workers often work for long hours for appalling
pay and in terrible conditions. |
Oxfam has produced a resource for teachers and youth
group leaders to help young people learn about this unacceptable
situation - its causes and what we can do to change it.
Looking Behind the Logo is available from our online
publishing catalogue, priced only £4.95.
Welsh translation
If you teach in Welsh, we have translated the sportswear
global supply chain diagram and the 10 pupils' activity pages from
Looking Behind the Logo for you. Download the pupils’ pages
FREE.
Rydym wedi cyfieithu rhannau o 'Looking Behind the
Logo' i'r Gymraeg ar gyfer y rhai ohonoch sy’n addysgu trwy
gyfrwng y Gymraeg. Y rhannau a gyfieithwyd yw’r diagram sy'n
dangos cadwyn cyflenwad byd-eang dillad chwaraeon yn ogystal â
10 tudalen y gweithgareddau disgyblion. Gellir llwytho'r tudalennau
i lawr AM DDIM:
> Download the high resolution
PDF [1,720 KB]
> Download the low resolution
PDF [478 KB]
Looking Behind the Logo
assembly
Use Oxfam's Looking Behind the Logo assembly to give
your pupils an overview of this important topical issue.
Informative, interactive and thought provoking.
Download for this assembly:
> PowerPoint
slides (optional) [1,431 KB]
>
Supporting teachers' notes (PDF), including short scripts to
involve your pupils. [203 KB]
Related pages
Oxfam has recently published two major reports on
global supply chains. Researchers visited countries all over the
world and interviewed workers in the sportswear industry.
The Play
Fair at the Olympics report summarises their findings.
A printed copy is also available from our online
catalogue, priced £7.95.
Other research has focused on workers at the bottom
of the global supply chain in other industries. Access Trading
Away our Rights: Women working in global supply chains
here.
Or order a copy from the online
catalogue, price £5.
Ordering by phone and e-mail
Publications can also be ordered by phone (01202 712933)
or e-mail (oxfam@bebc.co.uk).
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