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8Dec2005
Survey: Make Poverty History has inspired young people to do more

As you may know, over the past few weeks we've been running a survey on Generation Why to find out your thoughts on Make Poverty History and the big events of 2005. A massive thank you to everyone who filled the survey in - we've had an overwhelming response, and we're really grateful for all your comments.

The survey found that young people have been really inspired by Make Poverty History in 2005. An amazing 84 per cent of 16-25 year olds said that Make Poverty History had made an impression on them in 2005. London getting the Olympics had made an impact on 54 per cent, and the general election registered with just 35 per cent of those surveyed.

What's more, nearly two-thirds (64 per cent) of the 1,200 16-25 year olds who responded to the survey said that Make Poverty History and Live8 had inspired them to do more to end global poverty. And, when asked about what they thought of the Make Poverty History campaign now, 66 per cent said it had really 'raised awareness of the issues'.

Interestingly, despite cynicism from some quarters about the use of celebrities by charities, our survey found that the vast majority of young people think it is a positive thing. Over three quarters (78 per cent) said that celebrities endorsing campaigns 'gets the messages to people who might not otherwise care'. And 63 per cent said that celebrities can 'raise awareness of important issues'. Only 6 per cent thought that the use of celebrities in this way 'trivialises the issues'.

Overall, it was obvious from the survey results that young people are very aware of global poverty and unfair trade. When asked how concerned they were about a variety of issues, 56 per cent said they were 'very concerned' about poverty. Around 45 per cent said they were very concerned about global warming, and 44 per cent about unfair global trade. Just 13 per cent were very concerned about binge drinking, and only 3 per cent about the new leader of the Tory party!

All in all, the survey shows how Make Poverty History has had a incredibly positive influence on young people in 2005, and has inspired them to get further involved in the future. Ahead of White Band Day 3 this Saturday, this timely news illustrates how 16-25 year olds are now more aware of the issues, and more motivated than ever to Make Poverty History.

What do you think of the survey results? Add your comments below.

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