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Exploring Innovation

£17.99

Product description

The second edition of Exploring Innovation offers a contemporary and fresh perspective on innovation in all its forms. Written with business students in mind, the book provides a clear and comprehensive introduction to defining, analysing, managing and fostering innovation. The book's lively, accessible style and many examples and cases of innovative products and services bring the new frontiers of business to life. The new edition has been comprehensively updated and features include: more coverage on the commercial aspects of innovation and business models, and greater emphasis on user innovation along with new case studies, further reading and resources sections.

The book is in very good condition. Pages are very clean and unmarked with no inscriptions.

Item details

Author(s):
Smith, David
Condition:
Used: very good
Dimensions:
24.5 x 19cm
Edition:
2nd edition, 2009
Format:
Paperback
ISBN-10:
0077121236
ISBN-13:
9780077121235
Number of pages:
330
Publisher:
McGraw-Hill Higher Education
Title:
Exploring Innovation

Standard UK Delivery £3.95 per order

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within 21 days.
Returns policy

About this item

The second edition of Exploring Innovation offers a contemporary and fresh perspective on innovation in all its forms. Written with business students in mind, the book provides a clear and comprehensive introduction to defining, analysing, managing and fostering innovation. The book's lively, accessible style and many examples and cases of innovative products and services bring the new frontiers of business to life. The new edition has been comprehensively updated and features include: more coverage on the commercial aspects of innovation and business models, and greater emphasis on user innovation along with new case studies, further reading and resources sections.

The book is in very good condition. Pages are very clean and unmarked with no inscriptions.

Author(s):
Smith, David
Condition:
Used: very good
Dimensions:
24.5 x 19cm
Edition:
2nd edition, 2009
Format:
Paperback
ISBN-10:
0077121236
ISBN-13:
9780077121235
Number of pages:
330
Publisher:
McGraw-Hill Higher Education
Title:
Exploring Innovation

Delivery & returns

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Outside Europe: £11.50

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