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Making Strategy : mapping out strategic success (2nd edition) / Fran Ackermann & Colin Eden

£19.99

Product description

Publication date: 2012 reprint of 2011 2nd edition of 1998 original. Condition: As new. Content: This lucid and highly-accessible text addresses the challenges of how to build a robust and implementable strategy. Strategy making is seen as something relevant to managers of departments, divisions, SME's, as well as the top management teams of public and for-profit organizations. Four key routes to creating a strategy are discussed. These routes, when taken together, provide a powerful means for agreeing a negotiated strategy, and comprise: strategic issue management, agreeing organizational purpose, competitiveness from the exploitation and protection of distinctiveness, and the strategic management of stakeholders. The designs have been used extensively, in a wide range of countries, by management teams in all types of organisations.

Item details

Condition:
As new
Dimensions:
17 x 24 x 2 cm
Format:
Paperback
ISBN-10:
184920120X
ISBN-13:
9781849201209
Number of pages:
353
Publisher:
SAGE

Standard UK Delivery £3.95 per order

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Free returns

within 21 days.
Returns policy

About this item

Publication date: 2012 reprint of 2011 2nd edition of 1998 original. Condition: As new. Content: This lucid and highly-accessible text addresses the challenges of how to build a robust and implementable strategy. Strategy making is seen as something relevant to managers of departments, divisions, SME's, as well as the top management teams of public and for-profit organizations. Four key routes to creating a strategy are discussed. These routes, when taken together, provide a powerful means for agreeing a negotiated strategy, and comprise: strategic issue management, agreeing organizational purpose, competitiveness from the exploitation and protection of distinctiveness, and the strategic management of stakeholders. The designs have been used extensively, in a wide range of countries, by management teams in all types of organisations.

Condition:
As new
Dimensions:
17 x 24 x 2 cm
Format:
Paperback
ISBN-10:
184920120X
ISBN-13:
9781849201209
Number of pages:
353
Publisher:
SAGE

Delivery & returns

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