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Strategic Management: Logic and Action

£12.99 Out Of Stock

Product description

Students are already strategists in their personal lives. This concise text, intended primarily for undergraduate seniors and MBA students, provides students with the know-how to apply effective strategies in their future careers. Strategic Management: Logic and Action provides a wide range of organizational examples along with worksheets at the end of each chapter. Students are encouraged to use the Web as a source of information, but to also interview people to assess actions within the context of organizations. The text is meant to be a useful guide for strategists facing new situations from the beginning of their organization careers. This concise text helps you develop your strategic thinking, and shows you why an organization interacts the way it does with customers, competitors, and other actors.

Item details

Author(s):
Huff, Anne; Floyd, Steven; Sherman, Hugh; Terjesen, Siri
Condition:
Used: very good
Edition:
2009
Format:
Paperback
ISBN-10:
0471017930
ISBN-13:
9780471017936
Number of pages:
432
Publisher:
John Wiley & Sons
Title:
Strategic Management: Logic and Action

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About this item

Students are already strategists in their personal lives. This concise text, intended primarily for undergraduate seniors and MBA students, provides students with the know-how to apply effective strategies in their future careers. Strategic Management: Logic and Action provides a wide range of organizational examples along with worksheets at the end of each chapter. Students are encouraged to use the Web as a source of information, but to also interview people to assess actions within the context of organizations. The text is meant to be a useful guide for strategists facing new situations from the beginning of their organization careers. This concise text helps you develop your strategic thinking, and shows you why an organization interacts the way it does with customers, competitors, and other actors.

Author(s):
Huff, Anne; Floyd, Steven; Sherman, Hugh; Terjesen, Siri
Condition:
Used: very good
Edition:
2009
Format:
Paperback
ISBN-10:
0471017930
ISBN-13:
9780471017936
Number of pages:
432
Publisher:
John Wiley & Sons
Title:
Strategic Management: Logic and Action

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