Marcelo Thalenberg shows readers how to use Outlook as an effective solution for managing e-mail, customers and telemarketing, whilst providing examples on how to set up and use Business Contact Manager.
Shows readers how to use Outlook as an effective and powerful solution for managing and organizing e-mail messages, schedules, tasks, notes, contacts, and other information as they are specifically applied in a business setting Discusses managing and maintaining current customers and how to control customer interactions Explains the process of using checklists and matching them with Outlook applications-from bulk mailing to planning a telemarketing campaign Addresses how to build a prospect profile with an action plan for follow-up until the prospect becomes an active customer Provides step-by-step examples on how to set up and use Business Contact Manager Use a tool you already have (plus BCM 2.0) to solve lots of time-consuming problems If you could just get a handle on mail, schedules, meetings, and contacts, you'd have more time to make your business productive, right? Check your Outlook - it's right in your Office! And here are step-by-step examples for using it to build databases, manage customer contacts, handle finances, improve marketing, and finally get organized. Discover how to: Organize your priorities and your day Automate dialing Build and use customer profiles Weed out e-mail Make meetings productive Plan and implement marketing activities Increase your team collaboration