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Moderating focus groups

£24.99

Product description

Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-session reporting. In addition, the author includes a wealth of advanced and new techniques, such as those for managing group dynamics, energizing a tired group, projective techniques, personaility association and position fixing. Extremely practical and well-written, the book includes chapter summaries and a helpful glossary.

Item details

Author(s):
Greenbaum, Thomas L.
Condition:
Used: very good
Format:
Paperback
ISBN-10:
0761920447
ISBN-13:
9780761920441
Number of pages:
0
Publisher:
SAGE
Title:
Moderating focus groups

Standard UK Delivery £3.95 per order

Delivery FAQs

Free returns

within 21 days.
Returns policy

About this item

Designed specifically for the needs of the focus group moderator, this comprehensive guide covers everything from pre-session participant recruitment to post-session reporting. In addition, the author includes a wealth of advanced and new techniques, such as those for managing group dynamics, energizing a tired group, projective techniques, personaility association and position fixing. Extremely practical and well-written, the book includes chapter summaries and a helpful glossary.

Author(s):
Greenbaum, Thomas L.
Condition:
Used: very good
Format:
Paperback
ISBN-10:
0761920447
ISBN-13:
9780761920441
Number of pages:
0
Publisher:
SAGE
Title:
Moderating focus groups

Delivery & returns

This item will be dispatched to UK addresses via second class post within 2 working days of receipt of your order. Standard UK delivery is £3.95 per order, so you're only charged once no matter how many items you have in your basket. Any additional courier charges will be applied at checkout as they vary depending on delivery address.

You can find out more about delivery and returns in our help section.

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This item is also available for international delivery by airmail, carrying a mandatory delivery charge of:

Europe: £14.00

Outside Europe: £28.00

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