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Change activist

£3.99

Product description

Change Activists make things happen - quickly and effectively. The tools of activism can be used by everyone to effect rapid change for themselves and their companies. This book shows you how to use activist tools in your working life to get big results, fast. And how success, profit and principles are mutually achievable - so you can have a job and give a damn. The second edition tackles the "lack of trust" issue post Enron, Andersen etc. The cover of dirty business has been blown - stakeholder change activists are watching more closely so business leaders need to listen. Change Activist financial advice is expanded particularly how the pension crisis means change activism is needed to take responsibility for your own financial future. The rise of cause-related marketing is further explored showing why businesses need to show Change Activist awareness to get ahead on the 'milk round' - according to KPMG corporate social responsibility (CSR) is the second most important thing to graduates. Also see how Anita Roddick, Julia Middleton and other campaigners viewed and used the Change Activist message.

Item details

Author(s):
Carmel McConnel
Condition:
Used: very good
Format:
Paperback
ISBN-10:
1843040271
ISBN-13:
9781843040279
Number of pages:
0
Publisher:
Momentum
Title:
Change activist

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About this item

Change Activists make things happen - quickly and effectively. The tools of activism can be used by everyone to effect rapid change for themselves and their companies. This book shows you how to use activist tools in your working life to get big results, fast. And how success, profit and principles are mutually achievable - so you can have a job and give a damn. The second edition tackles the "lack of trust" issue post Enron, Andersen etc. The cover of dirty business has been blown - stakeholder change activists are watching more closely so business leaders need to listen. Change Activist financial advice is expanded particularly how the pension crisis means change activism is needed to take responsibility for your own financial future. The rise of cause-related marketing is further explored showing why businesses need to show Change Activist awareness to get ahead on the 'milk round' - according to KPMG corporate social responsibility (CSR) is the second most important thing to graduates. Also see how Anita Roddick, Julia Middleton and other campaigners viewed and used the Change Activist message.

Author(s):
Carmel McConnel
Condition:
Used: very good
Format:
Paperback
ISBN-10:
1843040271
ISBN-13:
9781843040279
Number of pages:
0
Publisher:
Momentum
Title:
Change activist

Delivery & returns

This item will be dispatched to UK addresses via second class post within 2 working days of receipt of your order. Standard UK delivery is Standard UK delivery is £3.95 per order, so you're only charged once no matter how many items you have in your basket. Any additional courier charges will be applied at checkout as they vary depending on delivery address.

This item will be dispatched to UK addresses via second class post within 2 working days of receipt of your order. Standard UK delivery is currently free no matter how many items you have in your basket. Any additional courier charges will be applied at checkout as they vary depending on delivery address.

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