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The campaign

£7.99

Product description

The Campaign is a close-up look at the paranoid, frenzied, oppressive, and exhilarating world of modern political campaigns-a universe where truth is fungible and moral conviction a mere asset, like good looks or personal wealth. Corporeal restraints do not exist. People regularly become things they are not.Evan Mandery, research director on Ruth Messinger's doomed challenge to Mayor Rudy Giuliani, offers a behind-the-scenes look at political campaigns in the television era. A day-to-day account of the 1997 New York City mayoral race, it takes us to the real battlegrounds of modern politics: polls, focus groups and television editing studios. With Mandery as our guide, we watch first-hand as political consultants, conceive of the ideal candidate and then attempt to fit their client into that ideal, no matter how uncomfortably.The stars of the story are memorable: Rudy Giuliani, popping his eyes and tweaking the truth; Al Sharpton, the colorful preacher and rising political force; and Ruth Messinger herself, torn between her populist political upbringing and the modern political world where money dominates over all other concerns. Sometimes cynical, often mirthful, and always honest, The Campaign will forever change your view of political campaigns.

Item details

Author(s):
Mandery, Evan J.
Condition:
Used: very good
Edition:
1999
Format:
Hardback
ISBN-10:
0813366984
ISBN-13:
9780813366982
Number of pages:
400
Publisher:
Westview Press
Title:
The Campaign

Standard UK Delivery (£3.95 per order)

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About this item

The Campaign is a close-up look at the paranoid, frenzied, oppressive, and exhilarating world of modern political campaigns-a universe where truth is fungible and moral conviction a mere asset, like good looks or personal wealth. Corporeal restraints do not exist. People regularly become things they are not.Evan Mandery, research director on Ruth Messinger's doomed challenge to Mayor Rudy Giuliani, offers a behind-the-scenes look at political campaigns in the television era. A day-to-day account of the 1997 New York City mayoral race, it takes us to the real battlegrounds of modern politics: polls, focus groups and television editing studios. With Mandery as our guide, we watch first-hand as political consultants, conceive of the ideal candidate and then attempt to fit their client into that ideal, no matter how uncomfortably.The stars of the story are memorable: Rudy Giuliani, popping his eyes and tweaking the truth; Al Sharpton, the colorful preacher and rising political force; and Ruth Messinger herself, torn between her populist political upbringing and the modern political world where money dominates over all other concerns. Sometimes cynical, often mirthful, and always honest, The Campaign will forever change your view of political campaigns.

Author(s):
Mandery, Evan J.
Condition:
Used: very good
Edition:
1999
Format:
Hardback
ISBN-10:
0813366984
ISBN-13:
9780813366982
Number of pages:
400
Publisher:
Westview Press
Title:
The Campaign

Delivery & returns

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